In today’s world, first impressions don’t always happen in person—they happen online. Long before a potential employer, client, or collaborator meets you face-to-face, they are likely to type your name into Google. What they find (or don’t find) becomes your digital resume.
Whether you realize it or not, your search results tell a story. The question is: are you the author of that story, or is it being written for you?
Your digital footprint matters
Your digital footprint is the collection of everything about you online—your social media profiles, published articles, comments, mentions, photos, and more. Employers, business partners, and even friends use Google to form an impression of you.
- A strong online presence can open doors, create credibility, and attract opportunities.
- A weak or negative presence can raise doubts and close doors you never knew were open.
In short: your Google results are often more powerful than your paper CV.
You Don’t Need to Be Famous, But You Must Be Searchable
Here’s the truth—you don’t need millions of followers or viral fame. What matters is being searchable and professional. When someone Googles your name, they should find content that reflects your skills, values, and credibility.
Ask yourself:
Am I invisible, or am I presenting a strong professional identity?
Does Google show what I want people to know about me?
How to Build Your Digital CV on Google
1. Google Yourself
Start by searching your name. See what shows up on the first page. This is what others see too.
2. Secure Your Profiles
Claim and optimize your LinkedIn, Twitter/X, Instagram, and other professional profiles. Use the same profile photo and bio for consistency.
3. Publish Valuable Content
Write articles, blog posts, or LinkedIn updates that showcase your expertise. The more high-quality content linked to your name, the stronger your digital footprint
4. Create a Personal Website
A simple website with your name as the domain (e.g., yourname.com) acts as your digital business card and central hub
5. Be Mindful of What You Share
Everything you post—tweets, comments, or photos—adds to your digital story. Ask: Would I want this to appear on my CV?
Take Control of the Narrative
Your digital footprint is always speaking. The key is to make it say the right things about you. Don’t leave your online story to chance—be intentional. Create content, share insights, and highlight your skills.
Remember: Google is your CV. The question is, when someone searches your name, will they find the professional, trustworthy, and capable person you know you are?
Action Point
This week, take 15 minutes to Google yourself. Write down three things you like about the results and three things you want to improve. Then, commit to one step—whether it’s updating LinkedIn, writing a blog post, or creating a personal website—to strengthen your digital CV.